Susukoshi was founded in 2016 by Eve and Maggie, two passionate mothers who had personally experienced the struggle of finding basic comfortable clothes that could be effortlessly styled and outlive every fashion trend and season. Their goal is to provide something that children would love and mothers everywhere would appreciate. The label is deeply inspired by Japanese design and architecture that, in its simplicity, pays attention to details, functionality and quality. The word 少し sukoshi itself means ‘little’ in Japanese. This word explains their goal to maintain a more humble scale of production, which allows them to carefully handpick the fabrics, colours and all other particulars.